Realign your salesforce with the NHS, without damaging customer engagement In the ever-evolving world of pharmaceutical sales, staying ahead of the curve is essential to success. With the NHS evolving…
Power BI Update September 2023 CSL, 19 September 2023 This month’s Power BI update introduces some exciting new features. Noteworthy updates to enhance data analytics capabilities include an optional variant…
Unlocking the Potential of Teledermatology In the complex landscape of healthcare, dermatology often finds itself at the intersection of necessity and scarcity. With over 2,000 known skin diseases, the demand…
AI Pharma Marketing: Trends, Challenges & Opportunities 08 September 2023 Following a fantastic LinkedIn live debate hosted by the PM Society yesterday we’ve pulled together a summary of the topics…
The Reciprocal Relationship Between Pharma & Homecare Medicine Services The relationship between pharmaceutical companies and homecare medicine services is symbiotic in nature. It is unlikely therefore, regardless of the VPAS…
By Sanna Anjum, Senior Business Intelligence Analyst, CSL Data analytics dashboards have become increasingly important in organisations; they provide users with an efficient way to monitor and analyse data in…
By Sanna Anjum, Senior Business Intelligence Analyst, CSL Rebate Management is an integral part of the pharmaceutical industry. By effectively managing and tracking rebates, pharmaceutical companies can ensure that their…
Summary highlights from our annual client survey With a focus on paying attention to our clients’ needs we have completed our fourth annual client survey and are excited to present…
By Sanna Anjum, Senior Business Intelligence Analyst, CSL In recent years, the pharmaceutical industry has faced many challenges. An overall reduction in the sales workforce, combined with global competition, has…
By Sanna Anjum, Senior Business Intelligence Analyst, CSL At our BI Leaders Forum, towards the end of 2022, we debated the merits of Key Performance Indicators (KPIs) vs vanity metrics.…